Get your own Covid vaccine, win a million dollars

so you want to vaccinate your people. Sometimes, appealing to people’s basic sense of self-preservation is not enough. You have to find other ways to seduce them. Governments in states such as Ohio, California and West Virginia have announced plans to introduce vaccine lotteries. The premise is simple: get a vaccine, and you could win over a million dollars. And now, private companies are following suit, offering their own bonuses and sweepstakes bets to encourage customers to get vaccinated — and open their wallets.

This week we talk with WIRED Senior Correspondent Adam Rogers about the behavioral sciences of the vaccine lottery, and whether the slim odds of a big payout will embolden the holdouts.

Show notes

Read Adam’s story about why the vaccine lottery is used Actually, though assumptions.


Adam recommends the novel hidden palace by Helen Wicker. Mike recommend يوصي willow duck. (Also read the LA Eater story on this topic Here.) Lauren recommends sour cream over eggs, as well as Patagonia Fleetwith Romper.

Adam Rogers can be found on Twitter @jitjuku. @Lauren GoodLoringgood. Michael Calor @Snack. Bling main hotline at @Gadget Lab. The show was produced by Boone Ashworth (@Bounceworth). Our music theme is by solar switches.

If you have feedback about the show, or just want to sign up to win a $50 gift card, take our brief listener survey. Here.

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